Prevention Campaigns

Drug Free America Foundation (DFAF) is committed to implementing prevention campaigns that address critical public health issues related to substance use. Our campaigns focus on educating communities, raising awareness, and promoting healthy lifestyles through a variety of resources, including multilingual materials, videos, digital marketing, virtual and in-person trainings, and webinars. Each initiative is designed to engage individuals, families, and professionals, providing them with the tools and knowledge needed to engage in drug demand reduction strategies.

Marijuana Know the Truth

Marijuana…Know the Truth is an initiative of Drug Free America Foundation, dedicated to providing fact-based information about the dangers of marijuana. This fact-based information is created, curated, presented and reinforced in a way that is easily understood, compelling and irrefutable. The campaign has a dedicated website with links to related resources.

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Reducing Marijuana Use During Pregnancy

DFAF has launched a comprehensive prevention campaign aimed at reducing marijuana use during pregnancy and postpartum. This initiative is supported by the Florida Department of Health and includes a wide array of resources, such as multilingual materials, educational videos, digital marketing strategies, and a virtual training course. Additionally, the campaign established the Florida Neonatal Marijuana Exposure Task Force who are dedicated to this issue, as well as regular webinars, and in-person statewide meetings.

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Alternatives to Incarceration

Alternatives to incarceration, such as drug and mental health courts, rehabilitative programs, and restorative justice, are vital to criminal justice reform as they offer effective methods for treating offenders and reducing recidivism, as evidenced by the success of drug courts in decreasing relapse and re-arrest rates.

Environmental Impact of Drugs

This campaign provides education about how illicit drug crop cultivation, production, trafficking, and use, significantly contribute to unprecedented global environmental degradation by accelerating biodiversity loss, destroying natural habitats, and increasing pollution.

Drugged Driving

This initiative originated from a study commissioned by Drug Free America Foundation that revealed marijuana-impaired driving is 32 percent more frequent in states with legalized high-THC marijuana, prompting a digital advertising campaign to educate the public and policymakers about the increased risks associated with relaxed marijuana policies.

High Potency Marijuana & Mental Health

Initiated after a first of its kind nationwide study, commissioned by Drug Free America Foundation, the campaign addresses research results that indicate more youth are using marijuana in states that have legalized the drug and are experiencing greater mental health implications.